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Mike Skyte
Marketing Manager
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Ooono
Mike Skyte is Regional Marketing Manager (UK & Ireland) at OOONO, where he leads market strategy, brand activation and commercial growth across direct and retail channels. He is responsible for developing and executing regional marketing initiatives aligned with OOONO’s global objectives and building partnerships with key retailers and industry stakeholders.
His work focuses on translating enforcement trends, driver behaviour and compliance risk into commercially effective marketing and fleet engagement strategies. At the Commercial Vehicle Show, he will examine the hidden cost of speeding fines in UK fleets and explore how preventative driver awareness technology can reduce offences, protect licences and safeguard margins.
Sessions
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The Hidden Cost of Speeding: How Fines Are Driving CV Fleets Out of Business21-Apr-2026The Technical Stage | Hall 5