Ryan Naughton is the Head of B2B Connected Car & European Relations at The AA Business, where he leads the go-to-market strategy for vehicle connectivity solutions tailored for fleets and partners. His primary focus is collaborating with OEMs and strategic partners to enhance The AA’s core proposition, with a particular emphasis on proactive vehicle maintenance. With over 20 years of leadership experience in automotive technology, Ryan utilises his broad industry knowledge to help businesses optimise their fleets with smarter, data-driven maintenance strategies.

Ryan has held senior roles in both the start-up and corporate world. His career began in 2004, playing a pivotal role in the start-up phase of what became the UK’s leading provider of outsourced solutions for the fleet and leasing industry. In 2013 he joined the board of the UK’s top software provider for the tyre industry, helping to bring industry-standard solutions to market.

In 2022, Ryan joined Halfords Group PLC, the UK’s largest garage network and cycling retailer, as Chief Operating Officer of a new technology division. There, he led the expansion of in-house automotive technology solutions into international markets, building and managing global teams across EMEA, the US, and APAC. At The AA, Ryan continues to drive innovation in connected vehicle solutions, helping businesses optimise their fleets with smarter, data-driven maintenance strategies.